Epic Blog Failure: The Cease & Desist Maneuver Social Media Marketing | February 7, 2011 | By Aaron Schoenberger

Writing an informative, catchy blog entry is no walk in the park, and many bloggers commit a digital crime by abandoning posts one they’re published.


After spending time to write a quality article, it’s imperative for bloggers to share their content on social networking and social bookmarking websites. Many use Twitter and Facebook, however there’s more to the story.


Given the industry I’m in, I speak to bloggers on a regular basis, and take on marketing projects where I have the ability to analyze past efforts to identify, then rectify, issues. Nine times out of ten, blog content is not shared on social bookmarking websites, which irks me. Bloggers simply enter content and ignore it — sorta like receiving a cease & desist letter.


My suggestion is for bloggers to utilize social bookmarking websites to their fullest potential. Please find a list of my favorite social bookmarking sites, in no particular order, below:

  1. Yahoo Buzz
  2. Reddit
  3. Digg
  4. StumbleUpon
  5. Delicious
  6. Mixx
  7. Folkd
  8. Propeller
  9. Mister Wong
  10. Google Buzz



The best part is, social bookmarking websites not only have the potential to refer traffic to one’s website, they serve an important SEO role. Social bookmarks provide backlinks and “do-follow” sites allow the transfer of points, or strength, to one’s site. This is key.


Aaron Schoenberger
@TheSchoenberger
The Brainchild Group


Aaron Schoenberger is Founder of The Brainchild Group — a world-renowned Internet marketing agency that specializes in Social Media Marketing and Search Engine Optimization (SEO). He’s known for his work with celebrities, top restaurants, automotive manufacturers, professional athletes, educational institutions, luxury brands and Fortune 500 companies.

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