Russian Launch Keys for Spaceship Featured on Pawn Stars

I was watching Pawn Stars a few hours ago and was surprised to see Russian launch keys being featured. How cool is that?! The keys were initially thought to have been used for launching Intercontinental Ballistic Missiles (ICBMs), but it turns out they were actually used for launching spacecraft.

Missile Defense Agency Launches New Logo

Being that I have studied logos and branding for many years, I feel compelled to write an article on the U.S. Department of Defense’s new Missile Defense Agency logo. Since its recent unveiling, it has been the center of a heated debate.

Dyson DC25 Blueprint – Limited Edition Vacuum

Many of us think of limited edition products as high-end collectors items, but Dyson – manufacturer of cutting-edge vacuum systems – has changed that notion. Dyson’s new special edition vacuum, coined the “DC25 Blueprint Limited Edition,” has created a big buzz and sucked in vacuum fanatics from across the globe.

UPS Launches Ingenious Ad Campaign To Support NASCAR Sponsorship

UPS, the company we all know for shipping boxes via big ole’ brown trucks, has launched an ingenious advertising campaign that promotes their new NASCAR sponshorship. The campaign includes three new commercials that will air in 2010 that feature an interactive game that will include…

Henry Louis Gates, Jr. – Faces of America Documentary

PBS has launched a new series that takes an in-depth look at the family histories of 12 distinguished Americans. The show is based on research by Harvard scholar Henry Louis Gates, Jr. who utilizes the latest genetics and genealogy technology to trace the history of the 12 renown Americans.

Google’s Super Bowl XLIV ‘Parisian Love’ Commercial

Google’s 2010 Super Bowl commercial paints a font-astic picture of life via search queries, and was truly one of my favorites. The ad, coined “Parisian Love,” takes the viewer on a text-based tour of France including terminology, locations, etc. One awesome piece of work.

Bye Bye CrunchPad, Hello Joo Joo!

The much anticipated CrunchPad, which was unfortunately axed due to internal disputes between the two founders, has been magically transformed into the Joo Joo tablet (aka joojoo) — the newest and coolest electronic device to hit the market in a long time.

Powermat Wireless Charger | Above and Beyond Your Wildest Dreams

Powermat, a revolutionary new wireless charging device, finally hits the market after much anticipation. The Powermat wireless charger was created as a universal energy hub and charges a wide variety devices including the iPhone, BlackBerry, MP3 players, cell phones, headsets, hand-held electronic games, digital cameras, GPS units and more. Simply take your electronic device, slap it on the Powermat pad, and you’re good to go. How cool is that?

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Viral Marketing | The Chevy Volt 230 Commercials

Many of you, like myself, have been constantly seeing commercials with a green background and the numbers 230 appear on the screen, then 8-11. The zero is an odd little power outlet face that turns from an “oh-no!” expression to a smiley face. Interesting, very interesting. After doing a little research, I read the advertisements are for the new Chevy Volt (General Motors) electric car coined the “Volt.” A very appropriate name if you ask me.

Marketing High-End Products | How to Break the Mold

Marketing to the high-end, luxury crowd is difficult and, to be quite honest, typically very unconventional. The old, cheap, environmentally unfriendly flyers and ineffective email campaigns you’re used to need to be tossed out the window — simply said. Focus on thoughtful, unique, and sometimes more costly forms of marketing and networking, which will ultimately pay off in the long run. Buy a client or potential client a gift basket, offer a free sample of your product or service, invite a prospect to lunch or dinner, etc.

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