3 Tips for Hiring a Social Media Consultant

May 13, 2014 by Aaron Schoenberger
Hiring someone for any position is usually no easy task, especially when bringing on a social media consultant to guide your company through the wild world of social media marketing. But don't fear, i...

The Social Media Consulting Dream: Viable?

February 26, 2014 by Aaron Schoenberger
With social media being hotter than Pompeii on a bad day and shows like House of Lies (love it!) glorifying consultants, it should be no surprise to hear that people throughout the world are looking t...

Car Dealership Social Media Marketing: Think Instagram

January 17, 2014 by Aaron Schoenberger
I have always been a car fanatic and worked in the automotive aftermarket industry for many years, which has provided me with a ton of knowledge ranging from marketing automotive companies to fully un...

Social Media Consultant for Restaurant Chains: Must be Foodie

January 08, 2014 by Aaron Schoenberger
Social media marketing is an animal in itself and when marketing certain types of businesses via social channels, such as restaurant chains, there's an extra layer of complexity. The fact is that ...

Epic Social Media Failure Common Among Large Brands

December 14, 2013 by Aaron Schoenberger
Large companies from around the world spend millions of dollars on market research on a regular basis, and I'm always amazed how they totally ignore valuable data that's literally at their fingertips....