Lately I have seen a large influx of mainstream newspapers/websites enter the social media world not for marketing purposes, but to report on trends such as top viral videos (CNN), social media and PPC campaigns (e.g. BP buying keywords) as well as SEO. Unfortunately, most of this information is passed on after the fact, which makes it obsolete for social media professionals and others trying to research cutting-edge tactics and gain an edge over their competition.
Simply said, the goal is to have a competitive edge and being fed social media information from a mainstream news source, one that is simultaneously feeding information to millions across the globe and does not internally research social trends, is not helpful and can actually be harmful. After all, social media is about straying away from the norm.
To learn about late-breaking social media news be sure to visit our blog on a regular basis. All of the articles we write are based on internal research, which we analyze and implement for a variety of clients. Let us do the research and you do the learning.
In conclusion, if you want inside, top-secret social media marketing news you can expect us to deliver. Never fear, The Brainchild Group is here (so corny, I know lol)
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