Today, a friend of mine that owns a creative agency in NYC came to me with an interesting advertising dilemma: He recently built a website for an e-commerce company and the client is now asking to boost website traffic. The client specifically requested Social Media and when my friend suggested a blend of Social Media and SEO, the client snapped back with “We are not looking for SEO, only to get people to our website.” This is wrong on so many levels.
Archives for August 2010
If you are a Social Media marketer and an entrepreneur like myself, you are probably reading this article while concocting ideas to conquer the world — owning your target market and gaining loads of exposure. You have the right mindset and need to keep on pushing towards your goal. Though, like with most things in life, there is more. Much more.
If one were to sit down and peruse the many intricacies of Social Media in a single sitting they would go crazy. It’s a complex marketing medium that offers companies excellent potential for returns, but also free reign to create dreadful mishaps. These mishaps can be harmful to a brand’s image, and also the brand’s bank account. This article will breakdown one element of Social Media: Integrating location into Social Media campaigns to produce increased ROI, which will hopefully make your bank account look more appealing.
Producing an effective and profitable SEO campaign can sometimes seem like a daunting task, but with a little article by moi, and a few tweaks to one’s SEO strategy, medical practices can see excellent results.
Camtrol has been known throughout the videography community for manufacturing one of the leading DSLR and camcorder mounting systems, but that’s not all folks. Camtrol is releasing a unit specifically for the iPad and iPhone 4 which will, mark my word, blow other mounts out of the water.
Google, the creator of all innovative goodness, has announced that Gmail will now be integrated with Google Voice and “starting today you can use Gmail to receive or place Google Voice calls.” If this isn’t exciting news, I don’t know what is.