Archives for March 2011

If you’re on the hunt for a social media firm that has demonstrated the ability to achieve results, there are a few things you should know. Choosing a winner is no walk in the park, and a majority of firms simply lack the expertise to provide an all-inclusive social media campaign.

With market share slowly moving towards competitors, Yahoo! had to pull out the stops and create a buzz. Their solution: Yahoo! Search Direct.

Over many years of consulting businesses on social media and SEO best practices, there’s one thing I notice on a continual basis, which I must bring to light.

If you’re an avid search engine user, you’ve probably noticed a big change that recently took place at the home of everything fun and progressive: Google. I’m not referring to Larry Page becoming CEO, Google gaining a massive amount of attention with their Android phones, or their search engine algorithm taking social media engagements into account. It’s something you’d typically overlook.

While researching certain keywords in Google the other day, I noticed a very interesting update to Google’s search engine, which is awesome news for lovers of social media.

“Dirty water is the leading cause of death in this world,” which is a driving force behind Solidarités International. Their new “Water Ink” commercial makes a good point, and does so in the most minimal, unassuming manner. Excellent commercial for an important cause.