In a move that makes total sense, Google has decided to merge their Google Trends page with the Google Insights tool to form one powerful, helpful hub of search engine goodness.

As marketing professional I use Google Trends and Google Insights for a variety of purposes, and always found myself bouncing back and forth between the tools. Now that they’re combined I’m a happy camper.

If any of you go to use Google Insights and notice that you’re directed to the Google Trends page, don’t be alarmed. Run a search and you’ll be pleasantly surprised.