We are living in a time where social media touches all aspects of everyday life and, because of that, social media marketing plays a key role in the direction of companies ranging from their marketing campaigns to using social media insights for new product development, competitor analysis, understanding industry trends, and the list goes on.
Archives for April 2019
In this day and age social media is a driving force behind both the success and failure of restaurants throughout the world, and understanding the secret recipe for blowing up on social media is the light at the end of tunnel. But in reality, it’s not that difficult, and this post touches on 3 tips to help restaurants succeed on their social media marketing journeys.
Instagram is one of the hottest social networks and various studies have shown how the platform generates far more consumer engagement compared to Facebook, Twitter and other social mediums. And when it comes to using social media to market luxury brands or specific luxury products, Instagram is truly the secret sauce.
We are living in a time where social media marketing drives a vast majority of the success businesses have ranging from airlines to luxury brands to the oddballs like Geico who took something as mundane as insurance and morphed it into a social media phenomenon. But how do you find ninjas with the skills needed to emerge victorious in battles like this?
Los Angeles is truly one of the main social media hubs with a wide variety of influencers calling the city home, and as someone that was born and raised here it’s exciting to see how things have evolved over time – particularly from being the “Entertainment Capital of the World” to also becoming a driving force behind social media (content, trends, etc.) – which is essentially the new age of entertainment.
We are living in a world where social media touches all aspects of everyday life ranging from the news we consume to the products we buy, where we eat, what we strive to be and the list goes on. And because of that, companies are spending more and more by the day to market on social channels while at the same time social media marketers are popping up left and right – but who really has the expertise to guide you in the right direction?