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Archives for August 2019

Geico’s New ‘Science Fair of the Future’ Commercial: Another Hit

August 19, 2019 | The Brainchild Group

If you have been following our blog over the years you already know we’re huge fans of Geico’s commercials ranging from classics like the Little Piggy and Pinocchio spots to the newest ones, including the “Science Fair of the Future” commercial in particular.

CBD Social Media Marketing Consultants: Do You Need One?

August 15, 2019 | The Brainchild Group

Being deeply involved in the social media world for the past 10+ years we’re always monitoring trends, changes to algorithms on social networks and a wide variety of other factors that impact our clients, and as the CBD market continues to boom we’re seeing an influx of CBD companies that are in desperate need of social media guidance. But the big question is: Do you need a social media consultant to help you on the journey?

The Biggest Instagram Marketing Misconception: Post & They Will Come

August 15, 2019 | The Brainchild Group

Over the years we’ve worked on a wide variety of Instagram marketing projects for companies ranging from startups to global food brands and one of the recurring themes we see in the industry is businesses thinking Instagram is all about posting then likes and followers will magically appear, which is a mistake of epic proportions. Let’s dig into why.

SEO for CBD Products: Using Search Engines to Boost Awareness, Sales

August 14, 2019 | The Brainchild Group

Over the past few years CBD has taken the world by storm and it’s exciting to see how the trend has given birth to tons of startup companies (e.g. CBD-infused foods like gummies) as well as large retailers beginning to stock CBD products. But in a highly regulated and unknown space where you’ll have trouble with everything from merchants to roadblocks that prevent you from running ads, how do you compete? And that’s where search engine optimization (SEO) shines.

The Hunt for the Best Social Media Marketing Company

August 13, 2019 | The Brainchild Group

Being in the social media marketing game for 10+ years has been a fun journey and along the way I can’t tell you how many times we’ve had conversations with potential clients where their goals are to simply find the best social media marketing company, but in reality “the best” is subjective and often times based on what’s actually the best fit for the goals at hand. Let’s explore.

Instagram Best Practices for Restaurants: 3 Tips

August 13, 2019 | The Brainchild Group

Having been in the food industry for many years guiding businesses ranging from global food brands to a wide variety of restaurants we’ve learned a lot, and when it comes to using Instagram as a marketing tool there are some basic best practices restaurants should follow.

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