Social Media Consulting Firms: Helping You See the Light

There are times in our lives when we go on journeys that can be fruitful or lead to roadblocks that we are forced to break through, and many times companies bring on social media consulting firms because they’ve been operating with blinders internally and need outside help. Nothing to be ashamed of, it’s just the […]
Social Media Marketing for Food Companies: Choosing an Agency

We recently posted about boutique social media agencies and mentioned how having expertise in particular fields, like the food industry, is one example of what makes a marketing company unique, and this post touches specifically on food marketing. Particularly, how do you choose the best social media marketing agency for food brands/restaurants? First and foremost, […]
Boutique Social Media Agencies in Los Angeles: What’s Special?

The Brainchild Group has been a leading social media marketing and consulting agency in Los Angeles for 15 years and it’s interesting how during that time we saw boutique firms like ours launch in the early days then some large companies (Fortune 500s) started to shift towards the big agency model, but are back to […]
Social Media Marketing Consultants: Are They Worth the Cost?

The world of social media marketing is an interesting place full of smoke and mirrors, and sometimes companies need a resource to guide them through all of the craziness to ultimately accomplish their goals. And that’s where social media consultants come into play. But what does it cost to hire a social media consultant and […]
Writing a Press Release in First-Person vs Third-Person: Failure or Success

Crafting exciting, intriguing press releases that tell a story is one key element of marketing today, but many times companies mess up by becoming too personal, trying to express their feelings, and that leads to press releases written in first-person vs third-person. Rule number one: Whether you are writing press releases internally or hiring an […]
Calabasas Social Media Marketing, Consulting and PR Firm

Growing up in Los Angeles near the old school Farmer’s Market on 3rd and Fairfax the “Valley” was always viewed as a different world, and nowadays it’s cool to see how everyone is gravitating towards the West Valley whether it be Calabasas, Hidden Hills, Woodland Hills and all of the surrounding areas. The Brainchild Group […]
Boutique Social Media Agencies: What Makes Them Special?

Like walking into a luxury store on Rodeo Drive in Beverly Hills where you not only expect to get the best but also realize that comes at a cost: There’s a reason why companies search for boutique social media agencies versus the norm. But what makes certain social media firms special? First and foremost, the […]
What Can a Social Media Consultant Do for You?

You’re stuck in a tough situation where you’re trying to market your business on social media but just aren’t seeing the results you were hoping for. Welcome to the club – and roadblocks we see very often. This is where unlocking the secret combination to the box becomes critical, and many times that doesn’t come […]
The Rise of Social Media Consulting Firms Over the Past 15 Years

The world is an ever-evolving place and it’s interesting to see how social networks have taken over our everyday lives, and also how that shift created a demand for consultants/firms with the expertise to guide companies when they hit a fork in the road. This post touches on that. When social media really took off […]
What is the Best Way to Learn SEO? Simply Said: Experience

Diving into search engine optimization is like looking at a Rubik’s Cube but there’s no definitive answer and the challenge you’re trying to solve keeps evolving over time – often in the moment as new algorithms are tested and potentially rolled out. So what’s the best way to learn SEO and is it worth signing […]