Archives for May 2022

There are times in our lives when we go on journeys that can be fruitful or lead to roadblocks that we are forced to break through, and many times companies bring on social media consulting firms because they’ve been operating with blinders internally and need outside help. Nothing to be ashamed of, it’s just the reality today.

We recently posted about boutique social media agencies and mentioned how having expertise in particular fields, like the food industry, is one example of what makes a marketing company unique, and this post touches specifically on food marketing. Particularly, how do you choose the best social media marketing agency for food brands/restaurants?

The Brainchild Group has been a leading social media marketing and consulting agency in Los Angeles for 15 years and it’s interesting how during that time we saw boutique firms like ours launch in the early days then some large companies (Fortune 500s) started to shift towards the big agency model, but are back to working with boutique agencies today.

The world of social media marketing is an interesting place full of smoke and mirrors, and sometimes companies need a resource to guide them through all of the craziness to ultimately accomplish their goals. And that’s where social media consultants come into play.

Crafting exciting, intriguing press releases that tell a story is one key element of marketing today, but many times companies mess up by becoming too personal, trying to express their feelings, and that leads to press releases written in first-person vs third-person.

Growing up in Los Angeles near the old school Farmer’s Market on 3rd and Fairfax the “Valley” was always viewed as a different world, and nowadays it’s cool to see how everyone is gravitating towards the West Valley whether it be Calabasas, Hidden Hills, Woodland Hills and all of the surrounding areas.