Since we launched back in 2007 it has been interesting to see the world change as a whole, and especially the social media space going from its infancy to evolving where today social media touches almost all aspects of our daily lives. And when it comes to the legal industry, the need for experienced, qualified social media expert witnesses has skyrocketed in the past few years.
When this journey began for us, social networks like Twitter along with other platforms like YouTube were coming to fruition and it was fun to be involved in the early days ranging from guiding the first social analytics solutions to developing social media strategies for global companies (Fortune 500s, etc.) when social media was a mystery to many.
And as things progressed, social media transformed in many ways where it was no longer a place to simply be social, but instead a platform for bots, bullying, research, uncovering opportunities and so much more. That’s when we realized a need to make a difference and used our experience to launch a tech division that developed and secured a utility patent on social media analytics powered by AI (deep learning).
Fast-forward, we have used this experience to guide a variety of high-profile legal cases ranging from implementing our software to generate actionable insights for discovery/trial to serving as social media expert witnesses in federal cases.
It has been a wild but fun ride, and we love what we do. If you are searching for a social media expert in Los Angeles whether it’s to help you launch a marketing campaign or use social media data/expertise for a court case, we’re here to help.