Since Instagram/Meta took the ballsy approach to launch Threads the social media world has been turned upside down (kinda sorta not really) though the move is still something to note, and we’re going to cover it in this post.

First and foremost, addressing the elephant in the room: If you have an Instagram account that has been verified, does that carryover to Threads? Based on our initial research the simple answer is yes, though we predict things to change in the very near future based on internal benchmarks/goals.

Secondly, this is a sign of what’s to come and companies throughout the world need to be prepared. Many social media agencies/consultants see what’s ahead of them but not around the next turn, and ultimately recognizing the light at the end of the tunnel becomes magical.

This is a quick snapshot of what we’re seeing and will share more soon. Stay tuned.