Similar to ET trying to phone home in the early days, companies nowadays ranging from funded startups to Fortune 500s come to us for help when facing complex situations and those projects = some of the most fun we’ve had.

From discovering issues that can cost a company $250M to looking at data where a $10M investment can produce a 20X return in the next few years, things start to make more sense. And those are the projects we are tasked with and kick ass on.

This also ties back to the food world and launching new restaurants (LA, NY, Miami, etc.) and how restaurant groups/investors strategically choose the locations initially. Are these decisions based on data for more emotional? Every business and their goals present unique challenges.

Now that we’ve flushed out some of the issues/questions, we want to hit on a few more:

What Does a Digital Marketing Consultant Do?
A digital marketing consultant is essentially your eyes and ears for everything related to your business online, and at the same time the light at the end of the tunnel. Bringing on a consultant to help guide all facets of digital marketing (social media, SEO, PR, etc.) is valuable in many ways, and if you find the right consultant/firm their powers are endless.

How Much Do Digital Marketing Consultants Charge?
The cost of digital marketing consultants is all over the board and the main things to look at when weighing costs is a mixture between experience and results. The top digital marketing consultants charge $1,500/hr – like social media expert witness testimony we give at trials – though that’s not the norm.

What is the Difference Between a Digital Marketing Specialist and a Consultant?
A difficult question to answer, though at the core a digital marketing person/team/specialist is more aimed at small businesses whereas consultants are brought in for the highest level projects and to introduce/influence change.

Do Fortune 500s and Global 2000 Companies Need Digital Marketing Consultants?
With millions if not billions of dollars on the line would you rather make critical decisions with full clarity or try to project the future based on emotions/perceptions versus reality?

In a nutshell, digital marketing can make or break your business and we’re here to help you through the next steps. Let’s Connect.