Skittles, with a little creative juice from BBDO, has created a tasty new commercial that encourages people to not only touch the rainbow, but to lick and taste it. Guest stars include a cute, fluffy cat and a Geico caveman-ish looking fellow.
Business News
Google Places Retiring ‘Tags’ on April 29, 2011
As with anything in life, there is a beginning and there is an end. It’s the nature of the beast.
Bing ‘You Talkin’ To Me?’ Commercial: Funny, Catchy
Tonight, while watching Gordon Ramsey’s Kitchen Nightmares on BBC, I saw an excellent Bing commercial that stuck with me. I’m really impressed with Bing’s growth since it launched, and commercials like this will surely help the search giant gain more market share.
Volkswagen’s ‘Force’ Wins Best 2011 Super Bowl Campaign
Of all the awesome 2011 Super Bowl commercials, one of my personal favorites is Volkswagen’s ingenious spot featuring a Darth Vader kid. The campaign, coined “The Force,” has proven to be a huge success.
Gilt Groupe Creates Major Buzz, Quickly Surfaces
A few months back, I received an invitation from a friend in Baltimore, Maryland for a new shopping website that offers special “invitation-only access” to deals on a variety of goods. I thought to myself: How can this site compete with LivingSocial and Groupon. Well, it is.
Earth Hour 2011 Commercial: WWF Hits a Home Run
The World Wildlife Fund’s “Earth Hour 2011” commercial not only created awareness around the globe, but did so in a hilarious, tech-savvy way. After Earth Day (March 26, 8:30pm) you’d think the commercial would fizzle away, however this week it obtained the #8 position on Advertising Age’s Viral Video Chart. Excellent work!