Search engine optimization is an ever-evolving game that requires SEO companies to stay ahead of the curve if they wish to deliver top notch results for clients, and at the same time strategies often differ when looking at small to mid-size companies versus global enterprises. Ultimately, what makes enterprise SEO so different than SEO for other types of businesses?
Search Engine Optimization
Our research indicates that Google has rolled out a major update to their search engine algorithm that affects not only organic ranking, but also map listings. We advise all businesses and SEO companies to check ranking immediately.
So you’re located in Los Angeles and want to hire an SEO consultant — welcome to the club! As obtaining high rankings in search engines becomes more important by the day, more and more companies are realizing the need to bring on an experienced SEO consultant to guide them in the right direction. However, over the years I’ve heard a ton of horror stories about SEO consultants that don’t help businesses, but actually hurt them. Don’t make that mistake.
There has been a lot of talk lately about how distributing press releases online may no longer be effective for SEO purposes, and that Google revised its Webmaster Guidelines to frown upon “links with optimized anchor text in articles or press releases distributed on other sites.” However, press releases are still good from an SEO perspective and I’ll tell you why.
When it comes to search engine optimization and online public relations, one of the best things you can have is organic mentions on various blogs. But how does one get to the point where they’re looked at as an authority and actually get cited?
Like a fine handmade piece of art that’s totally unique, Search Engine Optimization (SEO) requires attention to detail. No two campaigns are alike because keywords, goals, products/services being offered, etc. all vary. And due to such, boxed SEO services scare me.