Social Media Marketing

The aviation world is an interesting place and it’s exciting to see how behaviors have evolved over time with social media playing a key role in that. And nowadays all industries have been influenced by social media with policies/strategies being implemented company-wide.

After being in the social media marketing industry since the beginning and guiding some of the largest companies in the world it’s exciting how social media has truly become a career for many ranging from social media marketing managers to social media expert witnesses in court cases and so much more. And because of that, one of the common questions we see asked is what training do you need to become a social media specialist?

From the financial industry to the legal space there are certain verticals that are always slow to adapt, and it’s interesting to see how in recent times hedge funds are opening up to internet marketing ranging from SEO to social media as well as integrating social media analytics into their investment strategies. The times are truly changing.

The world is a wild place today and as technology progresses ranging from AI to social media with Instagram launching Threads, Elon Musk rebranding Twitter to X and everything else going on we are living in very interesting times. But are hotels getting the most out of their digital marketing strategies today? Let’s review.

Since Instagram/Meta took the ballsy approach to launch Threads the social media world has been turned upside down (kinda sorta not really) though the move is still something to note, and we’re going to cover it in this post.

Whether you are launching a new restaurant or trying to expand an empire, social media marketing for restaurants is all about taking the food and ambiance then digitally scaling/transforming it into social media marketing, and this post touches on how to market a restaurant on social media based on our 15+ years of experience guiding top restaurants and food brands from around the world.