There has been a lot of talk lately about how distributing press releases online may no longer be effective for SEO purposes, and that Google revised its Webmaster Guidelines to frown upon “links with optimized anchor text in articles or press releases distributed on other sites.” However, press releases are still good from an SEO perspective and I’ll tell you why.

There comes a time during our wild entrepreneurial adventures when we hit roadblocks and get rejected in one way or another, but you must not view rejection as a negative. Being rejected is what made me successful.

The days of relying on catchy headlines to catapult press releases into PR heaven are unfortunately over, and today it’s important to find a balance between creating a keyword-rich headline and one that’s also compelling.

As a big foodie and social media enthusiast, it’s exciting to see how restaurants are using social media for marketing purposes more than ever before. However, there’s one piece of the social puzzle that tends to go missing: Having an effective, targeted content strategy.

We are pleased to announce that the founder of The Brainchild Group, Aaron Schoenberger, was quoted in an article published on the AOL Real Estate website. Please find an excerpt below:
Rely on your intuition. Aaron Schoenberger of Fix & Flip Network keeps future owners in mind before making definitive plans for a fixer-upper. “When looking to remodel a home I am inspired by a variety of things. For one, I consider the purpose of the remodel (i.e., will the home be my primary residence or rented/sold) and base the project on that. The purpose gives me inspiration,” the house-flipping expert said.

We are very excited to announce that Aaron Schoenberger, founder of The Brainchild Group, was recently contacted to guide an iconic luxury brand through the wild world of social media marketing. They recognized that as both a customer and experienced marketing professional, he’s the best fit for their business.

As Instagram continues to dominate the social media world and more businesses are seeing the light, it’s important to realize that Instagram marketing isn’t only about sharing photos then crossing your fingers and hoping for the best. It’s more…so much more.

Hiring someone for any position is usually no easy task, especially when bringing on a social media consultant to guide your company through the wild world of social media marketing. But don’t fear, it’s not as difficult as one may think and I’m going to give you a few tips to guide you in the right direction.

Founder of The Brainchild Group, Aaron Schoenberger, was featured in an article recently published on Reputation.com’s blog titled: “Expert Interview with Aaron Schoenberger on How Businesses Can Improve Their Online Marketing.”