Howard Stern signed a sizable 5-year contract with Sirius XM this morning, which has made fans ecstatic and stock prices go through the roof.

Stern’s original 5-year, $500 million deal was set to expire in less than a month — something that’s been worrying investors. After news of the new 5-year agreement, Sirius XM’s (SIRI) share price shot up by 10% to $1.44 in pre-market trading. Now, at 4PM EST, it’s trading at $1.39.

Surprisingly enough, SIRI’s year-to-date performance is quite dazzling: Share prices up 119.17%! In this economy not many companies can pull that off.

According to TheStreet.com, “For the quarter ended September 30, 2010, the company saw earnings swing to a profit of $67.6 million, or a penny per share, compared with a loss of $151.5 million, or 4 cents per share, in the same period a year ago. Earnings came in one cent ahead of analyst estimates of 0 cents.”

I’m looking forward to the future of Sirius and believe Howard Stern will play an integral role in the company’s success. We shall see.

Aaron Schoenberger
twitter.com/TheSchoenberger
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The Brainchild Group

Aaron Schoenberger is Founder of The Brainchild Group — a Search Engine Optimization (SEO) and Social Media Marketing company in Los Angeles, California. He’s known for his work with celebrity clients, top restaurants, professional athletes and Fortune 500 companies.