As the old saying goes, your restaurant is only as good as the last dish you put out and the same applies to social media marketing for restaurants, especially when it comes to finding the best social media agency. The proof is in the pudding and this post touches on the secret sauce that brings everything together.

When it comes to social media agencies that specialize in restaurants, they’re no different than a firm that helps tech companies reach the moon, though the approach is drastically different based on the target audiences. Similar tactics but different objectives.

The first thing to look for when comparing restaurant social media agencies is to see if they actually get it. For example, are they foodies themselves? Do they understand your core business/objectives? Does their track record and experience in the food industry make you feel comfortable? These are the questions you have to think about and not be afraid to ask.

Secondly, you gotta make sure the marketing recipe jives and isn’t set in stone – things continually evolve and it’s imperative to adapt in the moment. Be open to changes (algorithm updates, trending topics, etc.) with the goal of executing on the highest level. But you can’t do that if you don’t see what’s around the next turn, which is where social media agencies help.

Have questions about social media marketing for restaurants or want to link up and geek out about food? Let’s connect.