We are living in a world where even the slightest mishap from a hotel, restaurant or any other consumer-facing business can spark social media threats to a company like negative reviews, and this post touches on some of the common threats we’ve seen over the past 20 years along with how to counter them.

First and foremost, when looking at controversies, including questionable data related to brands/companies, it’s not necessarily the physical side of the equation but instead the digital unknowns and subsequent results that paint the big picture and can potentially produce the biggest harm.

In particular, social media threats that appear out of nowhere that force you to navigate new paths are dangerous/unknown and sometimes you don’t know where to turn for help. Though we got you covered.

Companies ranging from startups to Fortune 500s will experience threats on social media on a regular basis and whether they’re aimed at disrupting operations, harming brand reputation or more we are here to guide you through everything.