The world we are living in today is full of smoke and mirrors, especially when it comes to AI, and over the past 6 months we’ve been flooded with questions from clients on SEO-related topics where companies are trying to sell AI solutions that will magically solve all problems in the blink of an eye – while those presenting such solutions are simply riding the AI wave and have no clue about your business, goals, etc. let alone how AI/SEO actually works.

Before we dig in further, the first thing we tell our clients when they get some wacky approach/proposal around using AI to solve XYZ problem is take a step back, prepare a few questions then ask that particular SEO firm, tech company, etc. what makes them special and how they know what you really need? Also, how are they uniquely prepared to deliver solutions for such?

Over the past 20 years we have guided companies throughout the world (airlines, hotels, financial institutions, global law firms, etc.) on strategic SEO initiatives and have never seen volatility like we’re experiencing now, though it all makes sense given the implementation of AI across the board. But what’s the solution?

Fortunately for us, the Founder of The Brainchild Group (Aaron Schoenberger) is recognized as an expert in not only SEO and social media marketing but also AI in the early days and secured a utility patent on search engine and social media analysis years before the AI trend now, and his foresight has powered funded startups, Fortune 100s and other global organizations. He also serves as a social media expert witness in a variety of legal cases.

Whether you’re thinking about new approaches to SEO, optimizing for ChaptGPT, Grok, etc. we got your back.