Online Press Release Distribution: Still Good for SEO?

July 08, 2014 by Aaron Schoenberger
There has been a lot of talk lately about how distributing press releases online may no longer be effective for SEO purposes, and that Google revised its Webmaster Guidelines to frown upon “links wi...

Entrepreneurial Hardships: How Rejection Can Breed Success

July 02, 2014 by Aaron Schoenberger
There comes a time during our wild entrepreneurial adventures when we hit roadblocks and get rejected in one way or another, but you must not view rejection as a negative. Being rejected is what made ...

Online PR: Compelling vs Keyword-Rich Headlines

June 26, 2014 by Aaron Schoenberger
The days of relying on catchy headlines to catapult press releases into PR heaven are unfortunately over, and today it's important to find a balance between creating a keyword-rich headline and one th...

Developing a Content Strategy for Restaurant Chains

May 28, 2014 by Aaron Schoenberger
As a big foodie and social media enthusiast, it's exciting to see how restaurants are using social media for marketing purposes more than ever before. However, there's one piece of the social puzzle t...

The Art of Instagram Engagement: 3 Killer Tips

May 27, 2014 by Aaron Schoenberger
As Instagram continues to dominate the social media world and more businesses are seeing the light, it's important to realize that Instagram marketing isn't only about sharing photos then crossing you...