Subway Social Media Marketing: Goodbye Veggies, Hello Twitter
The other day I decided to indulge in a sammy from Subway and noticed a bright yellow sign staring me in the eyes like a deer in the headlights. Subway Restaurants, at least in Southern California, have adopted Social Media in a big, big way: Stereotypical photos of glorified vegetables have been replaced with a sign prompting guests to follow Subway on Twitter.
Jones Soda: A New Age, Hip, Ingenious Beverage Company
I’m a super critical son of a gun, as many of you know, and when I approve of a company it really means a lot. I’m typically the one burning marketing campaigns like a problematic child at a campfire but, in all reality, I can’t find anything wrong with Jones Soda. Mucho kudos to all of you soda scientists out there.