Advertising Agencies Looking for ‘Closers’ = Big Mistake
Another hot night in Los Angeles with temperatures in the triple digits, and I decided to take it easy and research fellow Los Angeles advertising agencies and see what they’re up to. While doing so, I noticed a very interesting trend that I feel compelled to share.
Woodland Hills Home Remodeling: RWT Design & Construction = Impressive
I’m a true believer in the idea of doing things once and doing them right, and I am here to announce that Romney Tripp, Founder of RWT Design and Construction, has impressed me more than I can possibly explain in this post.
Internet Marketing a Clothing Brand: 3 Tips for Success
As large clothing brands dump millions of dollars into advertising campaigns, a new breed of niche brands has emerged and is taking the clothing industry by storm. And, the way niche clothing brands are gaining exposure and achieving success is through internet marketing. Say goodbye to the big boys, and hello to the web.
3 Tips for Shooting Stable Video: By Jonny Rowen of Camtrol
Have you ever jumped out of bed super excited to go shoot a video but when you return home you, unfortunately, notice that all of your hard work didn’t pay off? The videos you shot experience a severe case of the “wobblies” and there’s nothing (well, almost nothing) that can be done to fix it. Join millions of people around the world.
WiFi Televisions: TV Ads Replaced w/ SEO and Social Media
I’m not sure if you’ve noticed, but all of the new snazzy televisions (well, a majority) come with WiFi capabilities and this, as convoluted as it may initially sound, is going to have a big impact on the advertising industry. The basic principle behind a TV having internet connectivity is to watch online content (Hulu, Netflix, YouTube, Facebook, etc.) and use the TV as not only a “tube,” but an electronic center of life.
Mélisse Restaurant Hosts David Kinch of Manresa on August 23
Mélisse offers a summer guest chef series to spice things up in the kitchen and raise money for a good cause. Chef Josiah Citrin has called on several of his Michelin-starred friends to participate in creative culinary collaboration.
Hotel SEO: The Absolute Best Way to Attract New Business
Hotels and hospitality industry folks listen up: Search Engine Optimization (SEO) is your absolute best marketing tool and failure to engage in SEO efforts will cost you dearly. Shall I elaborate? I believe so.
Social Media Marketing: Putting on Your Game Face
When interacting on social websites there are a couple best practices (among many) that Social Media agencies and internal marketing teams must abide by. Get these wrong and you will know it.
Social Media & SEO Research Study: $100M+ Test Subject Wanted
The Brainchild Group has decided to put on a magic marketing cape and conduct a research study aimed at taking a select multi-million dollar company from online marketing failure to a web savvy success. The study will be geared towards optimizing existing online properties (websites, social profiles, etc.) and interacting with target markets on a personal, social, new age wavelength.
Geico Little Piggy Commercial: It Will ‘Wee’ Your Socks Off
Not to my surprise, Geico rolled out another commercial 2-3 weeks ago, which is creating quite a buzz in the social world and inspired me to yell Wee! out the window. The spot, appropriately named “Piggy,” puts a funny twist on an old nursery rhyme.