What Does a Social Media Consultant Do? Our Feedback After 15+ Years

The world today is driven by social media ranging from conversations that can make or break companies to epic social media posts that go viral and drive revenue, and aside from conventional/standard social media marketing there’s a special place for social media consultants that solve complex problems. But what exactly do they do? Social media […]

Influencer Marketing Consultants: The Demand for True Expertise

With the rise of social media influencers over time it’s cool to see how marketing budgets first shifted towards social media over 10 years ago and now working with influencers is the talk of the town which has led to a high demand for influencer agencies and platforms or working with social media influencers directly. […]

How Do You Build a Social Media Strategy? 3 Tips for Success

After guiding companies ranging from startups to Fortune 500s on social media strategies since the early days of social networks back in the early 2000s, one question we’re often asked is around how to build the best social media strategy. And this post touches on 3 tips to ensure you win. First and foremost, you […]