Search Engine Optimization

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Social Media marketing, since its conception, has been a revolutionary aspect of online marketing providing direct interaction with friends, family and potential customers. Through our human need for interaction, and isolation due to work, location and other factors, we as humans have flocked to social media like flies on…. You get my point. It’s contagious, it really is.

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Search engine optimization techniques/beliefs have been debated for many years, since SEO’s conception, though a new topic has been bothering me for quite a few weeks now.

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I feel like a kid in a candy store, which hasn’t happened in a long, and I mean long, time. What has spurred this sudden joy? A collaboration of grand proportions, I tell you.

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Marketing for corporations has always been a costly endeavor often relying on television commercials, print campaigns, PR events and other semi-effective, pricey marketing mediums. This is not the way it has to be, it is just the way it has always been. Until now that is.

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Backlinks are a key player in the search engine optimization world, and building a large number of quality, relevant, “do-follow” backlinks will greatly improve Google PageRank and SEO in general. PageRank is directly related to a few factors and backlinks play an integral role in overall website ranking.