American Express Television Commercial – Smiley Faces Marketing Rants + Critiques | January 4, 2010 | By The Brainchild Group

Lately, I have been seeing the American Express ‘Smiley Faces’ commercial all over the place and, to be honest, I truly love it. As I have said many times before, I’m a critical person and catching my attention is very difficult (if possible). But, to my surprise, American Express kicked butt with this commercial.

The television commercial shows smiley faces on a variety of every day objects including a coffee cup, leather chair, purse, jacket, bath tub, shower curtain, scale, shopping bag, headphones, boat, airplane, etc. One cool, thoughtful, memorable, unconventional commercial.

American Express — Everyone in our office loves the new advertising campaign! And, how can we forget: big kudos to Ogilvy & Mather for creating another profitable commercial. Keep up the good work everyone.

Aaron Schoenberger
The Brainchild Group

The Brainchild Group is top advertising agency that specializes in Social Media Consulting and SEO Consulting for a variety of business around the globe. If you’re looking for a Los Angeles SEO Company, Los Angeles Social Media Consultant or Los Angeles Advertising Agency please feel free to contact us at (310) 876-0874 for more information.



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