CEOs of Restaurant Chains Trying Their Own Food: A Viral Trend/Lesson
Similar to the iconic GameStop short squeeze that took the financial industry by storm and further cemented the power of social media in an old school industry, the new trend showing CEOs of top restaurant chains trying their own food went viral but maybe for the wrong reasons though produced positive results in the end. […]
The Difference Between SEO Consultants and SEO Services: What’s Best for Your Company Now?
Over the years we have guided companies through a wide range of roadblocks and successes ranging from consulting on hiring and expanding to solving internal problems, and we thought it would be helpful to drop a post around the difference between SEO consultants and companies that provide conventional SEO services, which are two different animals. […]
Los Angeles Internet Marketing Consulting Firms: Who Understands the City?
Without going off on too much of a tangent in this post, the goal is to hit on a topic that hopefully adds value to companies looking to branch into the Los Angeles market and/or hire a consulting firm to guide them on that journey whether you’re a restaurant chain, real estate developer, corner store […]
How to Promote a Podcast? What Works and Doesn’t Work Today
We are living in a world where podcasts are truly dominating ranging from people stuck in traffic listening to Joe Rogan to all sorts of other adventures out there with new podcasts/episodes launching daily across all niches, though how do you effectively create then promote a podcast to the point where it’s successful and actually […]
Social Media Marketing for Law Firms: Worth the Investment/Results?
Having been in the social media game since the early days we’re all about using social media to connect with like-minded people and build communities with similar interests, though over the past 10+ years social media has taken a turn. And when it comes to marketing law firms using social media that’s both a big […]
YouTube Analytics/Studio: Understanding Why Views/Engagement Fluctuate
We are always on a mission to explore the future and understand what’s happening in the moment, and in the past couple years The Brainchild Group has been guiding a wide variety of social media creators on various platforms, including YouTube. This post is specifically around YouTube Studio and how the analytics you see fluctuate […]
Treating Organic Social Media Like a Sales Channel: Epic Marketing Failure
We have covered this topic in the past and have to bring it to the surface again because it’s a persistent problem that needs to be addressed. Social media is named that because it’s all about being social which includes conversations between groups of people with similar interests not making posts only focused on you […]
Strategies for Marketing Food Products/Restaurants: From Startups to Fortune 500 Companies
Over the past 20 years we’ve guided a wide range of food product companies and restaurants ranging from startups to global food brands/investors and all sorts of other fun adventures along the way. This post is aimed at strategies specifically around marketing food products including what works and doesn’t work in 2026 and beyond. First […]
Brand Reputation Management Firms in LA: 3 Things to Look For
Whether looking at a personal brand for a celebrity (actor, musician, etc.) or solving brand reputation problems for the biggest companies with locations/roots in Los Angeles, we’ve been in that world for years given our Founder and most of our team comes from LA, and this post touches on 3 key things to look for […]
Beverly Hills Internet Marketing Consultants: 20 Years Guiding the Future
What first began in Beverly Hills during the early days of internet marketing over 20 years ago eventually led to The Brainchild Group relocating to Calabasas, along with many clients/companies, and today we continue to guide businesses in Beverly Hills and other key areas throughout the world. When searching for a marketing consultant in Beverly […]