Smirnoff Advertising Campaign – ‘The People’s Challenge’ in Las Vegas
Smirnoff has launched a new advertising campaign to promote an upcoming event in Las Vegas — “The People’s Challenge” — which will put Smirnoff up against the world’s leading vodka manufacturers.
Fatherhood.gov – Government Website w/ Green Tips for Dads
All of you clueless dads out there willing to learn the ropes of fatherdom are in luck: The Obama administration has launched a new website dedicated to fathers and improving their ability to raise intelligent, responsible, productive children with high morals.
AOL Partners w/ Mediabrands to Re-Invent Online Shopping
From the looks of it AOL might actually be making a comeback, which none of us would have expected. The only good thing AOL has put out in recent years is AIM updates, and I’m glad to see they’re getting back into the swing of things.
Aaron Schoenberger – A World-Renowned Social Media Consultant
Looking for a top social media consultant to propel your business into the world of online marketing? If so, there are 3 important things to consider; characteristics which your social media consultant must posses or you will be doomed for failure.
Old Spice Marketing: New Slogan Modernizes Elderly Brand Stereotype
Old Spice, a popular brand of male grooming products with an elderly stereotype, has decided to fight back and re-enter the world of male hygiene products by releasing an awesome new (and quite true) slogan that targets a younger demographic.
New Orleans Ad Campaign: Anti-British Sentiment = Epic Failure
A $5 million PR and advertising campaign for New Orleans intended to let tourists know that the city is still a hot vacation destination has failed miserably causing the campaign to be pulled and ultimately reworked.
Viral Video: South African ‘Braai Etiquette’ + Tong Master Hierarchy
Having a BBQ in South Africa requires an in-depth understanding of braai etiquette as well as ‘Tong Master’ hierarchy — two key elements of a successful South African BBQ.
Social Media Strategies: The Art of Forum Marketing
As advertising campaigns attack social media in recent years, forums have entered the forefront of social media marketing by allowing instant access to potential customers.
Google Hot Trends List Displays Auto-Generated Keywords
Unfortunately, it looks like someone is playing games with Google Trends again, which has skewed some of my data for the day. I would cry aloud but nobody can hear me (horror movie flashback).
Beep Beep – Who’s Got The Keys To My Social Media Jeep
Is your business running on rocky terrain and you need a little marketing boost? Have no social media exposure and you feel left out? Well, I’m your friend and I’ll help. Beep beep beep! (had an outburst, sorry).