Is Social Media Marketing a Waste of Time/Money? Spilling the Beans

Since we launched back in 2007 the world of social media marketing has drastically changed and with social media impacting our daily lives today, when it comes to business, there’s been a question brewing that we want to touch on. In particular, is social media marketing now a waste of time and money given all […]
Social Media Marketing vs Advertising: What’s the Difference & Best Solution?

Developing social media marketing strategies is an art and it’s interesting how many times people lump organic social media marketing efforts with advertising though the two are drastically different. This post hits on some of the main differences and hopefully sheds light on what your company should be focused on. First off, advertising on social […]