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If you are a Social Media marketer and an entrepreneur like myself, you are probably reading this article while concocting ideas to conquer the world — owning your target market and gaining loads of exposure. You have the right mindset and need to keep on pushing towards your goal. Though, like with most things in life, there is more. Much more.
If one were to sit down and peruse the many intricacies of Social Media in a single sitting they would go crazy. It’s a complex marketing medium that offers companies excellent potential for returns, but also free reign to create dreadful mishaps. These mishaps can be harmful to a brand’s image, and also the brand’s bank account. This article will breakdown one element of Social Media: Integrating location into Social Media campaigns to produce increased ROI, which will hopefully make your bank account look more appealing.
An integral aspect of online marketing success involves solidifying a target market and sticking to such. Medical practices need to understand their patients (and potential patients) to form a reactive marketing strategy. In essence, respond to searches by one’s target market by ranking high in search engines for select keywords, thus gaining exposure and ultimately bringing in new patients.
Camtrol has been known throughout the videography community for manufacturing one of the leading DSLR and camcorder mounting systems, but that’s not all folks. Camtrol is releasing a unit specifically for the iPad and iPhone 4 which will, mark my word, blow other mounts out of the water.
Google, the creator of all innovative goodness, has announced that Gmail will now be integrated with Google Voice and “starting today you can use Gmail to receive or place Google Voice calls.” If this isn’t exciting news, I don’t know what is.
Another hot night in Los Angeles with temperatures in the triple digits, and I decided to take it easy and research fellow Los Angeles advertising agencies and see what they’re up to. While doing so, I noticed a very interesting trend that I feel compelled to share.
I’m a true believer in the idea of doing things once and doing them right, and I am here to announce that Romney Tripp, Founder of RWT Design and Construction, has impressed me more than I can possibly explain in this post.
As large clothing brands dump millions of dollars into advertising campaigns, a new breed of niche brands has emerged and is taking the clothing industry by storm. And, the way niche clothing brands are gaining exposure and achieving success is through internet marketing. Say goodbye to the big boys, and hello to the web.
Have you ever jumped out of bed super excited to go shoot a video but when you return home you, unfortunately, notice that all of your hard work didn’t pay off? The videos you shot experience a severe case of the “wobblies” and there’s nothing (well, almost nothing) that can be done to fix it. Join millions of people around the world.
I’m not sure if you’ve noticed, but all of the new snazzy televisions (well, a majority) come with WiFi capabilities and this, as convoluted as it may initially sound, is going to have a big impact on the advertising industry. The basic principle behind a TV having internet connectivity is to watch online content (Hulu, Netflix, YouTube, Facebook, etc.) and use the TV as not only a “tube,” but an electronic center of life.
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