Geico’s wildly successful Hump Day commercial has a sequel! The new commercial is titled “Movie Day” and features a popcorn-eating camel and his good friends, including Mike.

After watching Virgin America’s new pre-flight safety video, which was being shown on flights in November, I’m amazed that a new company would take such a bold — yet ingenious — move to boost publicity and appeal to a younger, hipper crowd.

There’s nothing better than waking up at the crack of dawn and schmearing some Philadelphia Cream Cheese on a warm, toasty bagel. Kraft’s marketing strategy has positioned the product as the creme de la creme of cream cheeses (pun intended), and as a connoisseur of deliciousness I can safely say they’re telling the truth.