Drastically Boosting Exposure, Revenue via SEO
According to Google’s statistics, 42% of search engine users click the #1 listing in Search Engine Results Pages (SERPS). The question is, where does your website rank?
Lawyer SEO Tip: Identifying Target Markets is Key
Here at The Brainchild Group we work with a variety of law firms throughout the country, and after many years of experience we’ve found what works and doesn’t work. In particular, being overly broad and failing to identify specific target markets, or the correct markets, is an illness many firms suffer from. Lawyers must decide […]
How Ethical is Your SEO Company?
As Search Engine Optimization (SEO) continues to gain attention and become a much-needed service, I feel it’s important for businesses to know what they’re getting into.
On a Limited Marketing Budget: SEO or Social Media?
Nowadays times are tough for businesses, and often they’re stuck in a predicament: Invest in social media marketing or search engine optimization (SEO). The question is, what’s best?
Yahoo Site Explorer Closes Shop – A Sad Moment
Yahoo has officially pulled the plug on its famed — and very useful — Site Explorer. The nifty tool has gone to a new home; one that will hopefully carry the torch in all its glory. Yahoo stated:
SEO Strategy: Reaching for the Stars Isn’t Always Best
I’m a firm believer in reaching for the stars, however trying to own the world with search engine optimization (SEO) is a horrible, costly idea. Let me explain…
Google Freshness Algorithm Update Highlights Importance of Blogs
I can still hear the voices of naysayers echoing in my head while a tiny cricket plays a sad song on a violin. Google’s new algorithm update has sluggish companies and social media-unfriendly SEO practitioners running for the hills. The window of opportunity has shut.
SEO Failure: 8 of 10 Major News Websites Lack SEO
While getting my fix the other day, I realized that most news sites have very poor SEO, which is a major downfall and tremendously hurts traffic.
Attorney SEO: How to Target Specific Clients
Using the Internet to attract specific types of clients may seem like a daunting task, especially for smaller law firms, but in reality it’s very straightforward.
SEO in 2011: Focus on Backlinks or Social Engagements?
The days of simply relying on backlinks and massaged website content for high rankings in search engines have come to an end, however a new era of search engine optimization has begun.