Search Engine Optimization

Your company is looking to scale and you see the potential of Search Engine Optimization to help get you to the next level, but just don’t know where to start, so you’re running searches in Google and exploring various SEO companies in your area. Since most of our team was born and raised in Los Angeles and we have a variety of clients here, we thought it would be helpful to drop a few tips using LA as an example. 

We are living in a world that’s driven by curiosity which many times leads to people running searches in Google for questions they have or browsing social networking sites like Instagram to get a better feel for what’s trending. And when it comes to SEO for dental and medical offices the times have changed, especially with the most recent algorithms Google rolled out that give more credit to unique, value-added content. 

The world is changing at a rapid pace with social media driving our everyday lives and unique content guiding everything from purchasing behaviors to product development. And when it comes to law firms, creating then implementing a content marketing strategy is critical. 

After being in the search engine optimization world for many years we’re often asked about the costs associated with SEO, especially around hiring a specialist with the experience to get the job done, and thought we’d share some insights.

The world today has driven us towards always searching for the best solutions to our questions whether it’s looking for the best restaurant, company for SEO services, etc. and when you focus on the big picture finding “the best” is very subjective, but at the same time there are key indicators that guide you on the right path early on.

Your company is going down the SEO path and you keep hearing about the benefits of Search Engine Optimization and success stories while also learning about epic failures. So how do things really simmer down and is SEO a waste of money?