Instagram Algorithm Update Aimed at Boosting User Activity

September 12, 2014 by Aaron Schoenberger
Since Instagram took the social media world by storm I've been researching the nifty social network to build a thorough understanding of its inner works, including the algorithm used to determine the ...

The Correlation Between Instagram Activity & Fame

August 18, 2014 by Aaron Schoenberger
Unless you're a celebrity or the Most Interesting Man in the World, odds are you have to work to build Instagram fame. And since Instagram delivers an engagement rate that's over 50 times better than ...

Social Media as a Sales Tool: No Bueno

July 18, 2014 by Aaron Schoenberger
If I had a penny for every time I saw people treat social media as a sales tool I would be a very wealthy man relaxing somewhere on a tropical beach while sipping on a mixed drink. However, that's not...

Developing a Content Strategy for Restaurant Chains

May 28, 2014 by Aaron Schoenberger
As a big foodie and social media enthusiast, it's exciting to see how restaurants are using social media for marketing purposes more than ever before. However, there's one piece of the social puzzle t...

The Art of Instagram Engagement: 3 Killer Tips

May 27, 2014 by Aaron Schoenberger
As Instagram continues to dominate the social media world and more businesses are seeing the light, it's important to realize that Instagram marketing isn't only about sharing photos then crossing you...