Social Media Agencies/Consultants Guiding Fortune 100 Companies: How to Get There?
Following up to a recent blog we published related to guiding companies on the Fortune 500 list, what happens when Fortune 100 companies (top 20%) come to you for help? And how do you help them get to the next level? First and foremost, as the old saying goes: The proof is in the pudding. […]
Understanding the Social Media World: What We Learned Consulting for Fortune 500 Companies
Going back 20 years ago when MySpace was the jam then shortly thereafter Facebook, Instagram, YouTube, Twitter and others launched which totally transformed the world we’re living in today, not many could have predicted how Fortune 500s and other large companies are making moves now. And who has the knowledge/expertise to execute on that mission? […]
Los Angeles Social Media Expert Witnesses: 3 Things to Look For
Social media is a wild place today filled with both positives and negatives, and sometimes the dark side leads to legal issues that require expert witnesses in a variety of areas, including social media. But who really has the experience to dig into cases, provide feedback during discovery and is capable of testifying at trial […]
Miami Hedge Fund Consulting: Guiding AI, Marketing, Social Media & More
With hedge funds flocking to Miami and surrounding areas, West Palm Beach stands out most and it’s exciting to see the world changing over time – back in the day all tech companies we guided were in Silicon Valley while the biggest financial institutions were based in NYC – and now South Florida is on […]
Why Did the First Food Halls in the U.S. Fail Before Trending Now? Our Insights
We never gravitate towards the negative though sometimes it’s beneficial to point out issues/failures from the past to be prepared for the future, and when it comes to the early days of food halls being launched in major cities throughout the U.S. at strategic locations like malls which we covered in a previous post, many […]
Applying Quantitative Hedge Fund Approaches to SEO & Social Media Marketing Analysis
No different than who you grew up with as a kid, as the old saying goes you are who you hang around and if you’re in circles with smart people that are making a big impact in their fields (finance, philanthropy, etc.) that’s a tribe you should be a part of, and we fortunately are […]
3 Things We Learned Guiding Marketing/Intelligence for Fortune 500 Companies
For nearly 20 years we have guided the top companies in the world on complex marketing/tech initiatives ranging from Fortune 500s to some of the coolest startups that became household brands today, and while going down that path we learned a lot on the magical carpet ride. Fast forward, we are still riding the waves […]
3 Social Media Marketing Tips for Los Angeles Sushi Restaurants: Feedback From Locals/OGs
Our team was born and raised in Los Angeles so we’ve seen the city transform over time, especially when it comes to the food scene including the sushi revolution that took place in the late 1980s where epic chefs (Katsuya, Nozawa, Nobu Matsuhisa and others) opened sushi restaurants in Los Angeles at a time when […]
Social Media Expert Witness for Criminal Cases: What to Look For?
We are living in interesting times today especially when it comes to the legal space, and in recent years we’ve both seen and experienced a big influx in the need for social media expert witnesses in criminal cases ranging from gathering information and providing insights during the early stages to testifying at trial. And this […]
Can You Post Too Much on Social Media? The Simple Answer: Yes
So it happened again and we experienced another company (consulting client) take the hyperactive approach to social media marketing with the mindset of the more we post the better results we’ll see, which is totally flawed from the beginning and the results are replicable in the future: Failing. However, no problems, only solutions and we’re […]