Sirius Stock Jumps 10% for one Reason: Howard Stern

Howard Stern signed a sizable 5-year contract with Sirius XM this morning, which has made fans ecstatic and stock prices go through the roof. Stern’s original 5-year, $500 million deal was set to expire in less than a month — something that’s been worrying investors. After news of the new 5-year agreement, Sirius XM’s (SIRI) share price shot up by 10% to $1.44 in pre-market trading. Now, at 4PM EST, it’s trading at $1.39.

Canned Social Media Campaigns: Happy w/ Run of the Mill?

Two questions I am consistently asked by potential clients, prior to diving into projects, include what our social marketing packages entail and what the cost is. We’re asked these on a regular basis and I feel horrible [initially] providing the disappointing news.

SpaceX Dragon Spacecraft Prepares for Historic Flight

Like a kid in a candy store, I’m ecstatic about the Space X Dragon spacecraft mission and I will very likely stay up all night waiting for the launch window to open at 6:03 AM PST. Ladies and gentleman, this is history in the making.

Multilingual Social Media Marketing: How Important?

While on a call discussing Social Media Marketing (SMM), a client asked about multilingual marketing on social channels. They have a particular service being marketed in the United States and want to expand to Europe and Asia, but did not know how.

The Ultimate Food Truck Industry Resource: MobileFoodNews.com

In the past year, hundreds if not thousands of food trucks have opened across the United States ranging from seafood trucks to BBQ trucks to desserts trucks. And surprisingly, these so-called “roach coaches” are putting out dishes that rival, if not demolish, brick-and-mortar restaurants.

Google eBooks Launched: Hard Copies Run for Their Life

As many of you already know, and I’m shy to admit, I have a major crush on Google that’s reflected in the content of my articles as well as my stock portfolio. You just have to love the big G, especially when they’re launching revolutionary products left and right. One day it’s a new version of Google Earth boasting 3D trees and today it’s the much-anticipated Google eBooks.

PromotionWorld’s 5th Annual SEM Awards: Vote The Brainchild Group

Now that the year (2010) is coming to an end, it’s time to reflect on marketing days gone by. To quantify leaders of the pack and provide recognition for ingenious work, PromotionWorld is holding the 5th annual “Best of the Year” Awards. According to the PromotionWorld website, “The Annual SEM Awards are a global recognition of innovators and market leaders, set up to reward outstanding contributions within the internet marketing industry. Commenced in 2006, the PromotionWorld Annual Awards have grown to be one of the most prestigious SEM awards of its kind.”