Tumblr Down: Code Blue, Server Medic Needed
As with anything that houses working parts (servers/software), things are bound to go wrong once in a while. It’s the nature of the game and is nothing to be afraid of.
Twitter/Facebook Cartoon Profile Pics: A Social Media Trend
While browsing through profiles of business associates and longtime friends on social networking sites, I noticed a few odd things that have been occurring lately. For one, when did my good ole’ mate Walter turn into Superman? And, why does my ex-girlfriend look like The Hulk?
Billboard’s ‘Social 50’ Chart: Social Media Marketing Creates Stars
Billboard, a weekly magazine devoted to the music industry, renowned for its music charts, has launched the “Social 50” — a new chart that tracks the popularity of artists on social websites. Bill Werde, Billboard Editorial Director, said: “The Social 50 chart is yet another step in the evolution of Billboard and an important response to our changing times.”
Restaurant Marketing: 3 Tips for a Killer SEO Campaign
Restaurants throughout the world need to recognize the power of Search Engine Optimization (SEO) and understand how targeting potential customers in search engines can drastically increase revenue. If a potential diner is looking for a restaurant in his/her area, or is seeking out specialty foods, it’s important to have broad online exposure and reel in the catch, especially for seafood restaurants (pun intended). In essence, respond to the interests of customers in a strategic, targeted manner.
Tax Season & Accountant Marketing: Social Media is King
The dreaded, hectic tax season is quickly approaching, and accounting firms throughout the country are ramping up social marketing efforts in an unparalleled way. The days of direct mail, print ads and corny television commercials are, quite possibly, gone for good.
Law Firms Warm Up to Social Media Marketing – Finally!
The time has finally come, and law firms throughout the world are warming up to Social Media Marketing (SMM) in a big way. Small, tech-savvy firms were the first to break from the mold, and larger firms are now following suit.
Microsoft Sells Over 2.5 Million Xbox Kinect Sensors
Following up to a previous article on the Xbox Kinect commercials titled Xbox 360 Kinect Ad Campaign Transforms Video Game Stereotype, Microsoft has announced very positive sales numbers, and it looks like their marketing efforts are truly paying off.
Apple’s iPad Goes Bananas in South Korea: 50,000+ Pre-Orders
Apple’s iPad finally went on sale in South Korea this past Tuesday, and the release has generated quite a buzz. KT, the sole provider of iPads and iPhones in Korea, said that a whopping 50,000 pre-orders for the iPad have been received since November 17th, and I expect this to rise steadily with the holiday season approaching.
Cyber Monday Gains Massive Momentum: Sales Up 20% from 2009
There’s a reason why companies throughout the world are dumping money into Social Media Marketing and SEO, and I’m a strong believer that statistics speak for themselves. I was surprised (well, just a little) to read that Cyber Monday sales are up nearly 20% over last year (2009), which demonstrates the importance of online sales and marketing in this day and age.
SEO Tip: Don’t Forget Your Hearty Synonyms
When optimizing websites and Social Media content for search engines, one of the most commonly overlooked actions involves taking synonyms into account. Business owners, CMOs and marketing consultants need to understand that not everyone thinks like they do, and potential visitors/customers don’t search for the same thing in search engines.