Biggest Social Media Marketing Failure: Thinking You’re Special

After guiding hundreds of social media marketing projects over the years there’s a common failure we see and have to point out: The wild concept of thinking you’re so special that whatever you post will immediately gain traction and that’s flawed in many ways. Posting and thinking magic will happen sounds like the perfect scenario, […]
3 Things to Look For in a Top Digital Agency: Our Advice After 20 Years

Finding the diamond in the rough is a challenge and that ties back to hiring a top digital marketing agency that knows how to get stuff done and isn’t going to waste your time, though how do you find that special team and what are the main things to look for? First and foremost, what […]
Top Social Media Agencies in Los Angeles Now: What Makes Them Special?

With our team being born and raised in Los Angeles and seeing the city change over time this blog is focused on LA though the core principles apply to any city in the world, and it all comes down to identifying the top solutions and what truly makes them special regardless of their physical location. […]
Does Your Social Marketing Team Understand AI? If Not You’re Going to Fail

The social media marketing industry is seeing a major shift now where artificial intelligence (AI) is taking over and the artsy, theoretical approach to social media marketing that usually didn’t work in the past is definitely not going to work in the future, and we wanted to drop a quick post on this. First and […]