Korean Air has teamed up with Tourism Australia for an innovative, refreshing, nature-infused advertising campaign intended to coin Australia as the premier travel destination for younger Koreans.
I just got off a call with a decently sized corporation that contacted me for advice regarding a multi-million dollar social media marketing campaign they had invested in which is, unfortunately, not making the cut.
This morning I had a little birdy — a blue birdy — fly into my window and provide me with top-secret information as to why Twitter is having outages today and the “Follower” and “Following” count had disappeared momentarily.
Hold on to your seats and prepare for liftoff: Apple’s Worldwide Developers Conference is finally here! There is a veil of secrecy over what exactly Apple’s CEO Steve Jobs will showcase in his keynote speech (as always), though I’m sure it will be super cool and I’m excited.
Though I am a kind person by nature, I feel the need to disrupt everyone’s Sunday dinner by showcasing the 3 epic failures of newbie SEO practitioners. Some mistakes are made out of ignorance, which I don’t look down upon as knowledge takes time to grow, and others are made out of outright greed combined with a sophisticated lack of intelligence.
What’s your DoucheRank? This is the question being asked throughout the internet after PostRank — a site that monitors/gathers real-time social media interactions — launched their super sexy DoucheRank scoring system.
In a frantic and new age attempt to improve its brand reputation after the Gulf oil spill, BP has invested in a huge Pay-Per-Click (PPC) campaign by bidding on keywords in Google, Yahoo and Bing to hopefully filter search engines users to the press section of their website as opposed to other sites on the net.
I don’t like being a stickler and speaking about negativity in the world, though there are times (like these) that constructive criticism can transform a downfall into a huge success. In particular, why the heck are most museums still relying on old school, boring marketing mediums to attract visitors?
Law firm marketing has shifted towards online channels in recent years, and with such a shift the cost of online advertising has unfortunately gone through the roof. It’s simply a matter of supply and demand and the increased cost has pushed many smaller law firms out of the market.
The catastrophic blowout that took place on the Deepwater Horizon oil rig on April, 20 has caused a massive amount of damage to wildlife and businesses in the region, which angers me and has inspired me to write this article. Though I’m in Los Angeles, California I feel I must help in some way. But how?
Having guided some of the top law firms in the world ranging from boutique attorneys that specialize in very niche areas to Am Law 100
With hedge funds flocking to Miami and surrounding areas, West Palm Beach stands out most and it’s exciting to see the world changing over time
For anyone that’s an LA local you’re familiar with Medieval Times which is always an epic adventure while at the same time the knights fighting/jousting
The world we are living in today is full of smoke and mirrors, especially when it comes to AI, and over the past 6 months
There are times in life when you have to make a change then cross your fingers and hope for the best, and over 10 years
We never gravitate towards the negative though sometimes it’s beneficial to point out issues/failures from the past to be prepared for the future, and when
No different than who you grew up with as a kid, as the old saying goes you are who you hang around and if you’re
For nearly 20 years we have guided the top companies in the world on complex marketing/tech initiatives ranging from Fortune 500s to some of the
Our team was born and raised in Los Angeles so we’ve seen the city transform over time, especially when it comes to the food scene
There’s a reason why famous magicians like Houdini were successful and their secret power was really the art of deception, which unfortunately is now prevalent
