Good ole’ search engine optimization, you gotta love it! Well, if you actually understand how it works that is.

Last night, just around sunset, I decided to go on the roof a snap photos of the sunset. To my surprise, I had a very good view of the fires in the Los Angeles hills. I could see large flames shooting in the air. Scary — it looks so close.

With a plethora of marketing mediums available, realtors are often faced with a difficult question: What is the best and most cost-effective way to market their business/listings? Well folks, search engine optimization it is!

I’ve been a customer in the real estate market for many years, and have noticed that most real estate agents have marketing that simply sucks (I’m sorry to admit it). I’m sick and tired of seeing a dressed up agent in front of a home, with some Kool Aid smile, trying to get me to purchase a property. This marketing is over and done with, especially with the economy in the toilet.

Blogs have been one of the most influential marketing tools in recent advertising history. They’re a phenomenon — they truly are.

For all of you small business owners out there, the times are tough and you need to do everything you can to save a dime and increase profits. Now is the time to re-think your marketing efforts and make a real change. I’m not talking about jumping out of bed and being semi-inspired to work on marketing because you read this article, or had a tasty glass of fresh squeezed orange juice then had a marketing epiphany. You need to be truly inspired. This is not a walk in the park.

(Be sure to CLICK HERE and watch in High-Definition)

As the title says, I have been intrigued by a toilet. What has become of me?

Living on organic products that are pesticide-free, chemical-free, sustainable and healthy is truly the way to go — but — where to start? Where does one find organic products? Are there local eco-friendly businesses you can support? How about farmers; are there local farmers you can purchase your fruits and veggies from?

As the title reads, Southern California Gas company has taken a green initiative and is testing solar-powered air conditioners. This, by all means, is a step in the right direction. SoCal Gas Co., We applaud you!