
Social Media for Business to Business: Think B2C
As social media continues to grow by the day, more and more Business-to-Business (B2B) companies are leaning on social channels to boost exposure and provide sustainability for the future.
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As social media continues to grow by the day, more and more Business-to-Business (B2B) companies are leaning on social channels to boost exposure and provide sustainability for the future.

There are times in life when even though you’re the absolute best, you still don’t succeed. When it comes to landing a big social media marketing contract, or any contract for that matter, it’s not only about what you know, but how you present yourself.

After many years in the business, I’ve recently noticed an influx of PR agencies that are in desperate need of social media and search engine optimization consulting. The days of relying on print, television and radio are gone with the wind, and many old school PR folks need a fresh perspective.

If you were sitting on a seesaw across from one of the world’s largest sumo wrestlers, the one thing you’d wish for is balance. Social

After many years of working with social media including sleepless nights thinking about what it truly is, I recently had a realization that social media marketing is very similar to fishing. Sounds crazy, I know, but hear me out.

This article by Aaron Schoenberger of The Brainchild Group touches on social media pricing in 2012, including hourly consulting rates and monthly social media retainers.

FOR IMMEDIATE RELEASE: Los Angeles, California (December 26, 2011) – The city of Los Angeles has experienced an increase in DUI arrests during the holiday

Aaron Schoenberger, a Los Angeles Internet marketing consultant and founder of The Brainchild Group, has expanded his in-house social media training courses to companies in Latin America.

Nowadays times are tough for businesses, and often they’re stuck in a predicament: Invest in social media marketing or search engine optimization (SEO). The question is, what’s best?

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Over the years we have guided companies through a wide range of roadblocks and successes ranging from consulting on hiring and expanding to solving internal

Without going off on too much of a tangent in this post, the goal is to hit on a topic that hopefully adds value to

We are living in a world where podcasts are truly dominating ranging from people stuck in traffic listening to Joe Rogan to all sorts of

Having been in the social media game since the early days we’re all about using social media to connect with like-minded people and build communities

We are always on a mission to explore the future and understand what’s happening in the moment, and in the past couple years The Brainchild

We have covered this topic in the past and have to bring it to the surface again because it’s a persistent problem that needs to

Over the past 20 years we’ve guided a wide range of food product companies and restaurants ranging from startups to global food brands/investors and all

Whether looking at a personal brand for a celebrity (actor, musician, etc.) or solving brand reputation problems for the biggest companies with locations/roots in Los

What first began in Beverly Hills during the early days of internet marketing over 20 years ago eventually led to The Brainchild Group relocating to

There are times in life when the biggest companies in the world run into critical issues and need solutions right away, and this blog post