Earth Hour 2011 Commercial: WWF Hits a Home Run
April 4, 2011
The World Wildlife Fund’s “Earth Hour 2011” commercial not only created awareness around the globe, but did so in a hilarious, tech-savvy way.
The World Wildlife Fund’s “Earth Hour 2011” commercial not only created awareness around the globe, but did so in a hilarious, tech-savvy way.
If you’re on the hunt for a social media firm that has demonstrated the ability to achieve results, there are a few things you should know. Choosing a winner is no walk in the park, and a majority of firms simply lack the expertise to provide an all-inclusive social media campaign.
This article by Aaron Schoenberger of The Brainchild Group touches on SEO for Yahoo!’s Search Direct, including the importance of using relevant, targeted meta titles and building backlinks with such keywords.
Over many years of consulting businesses on social media and SEO best practices, there’s one thing I notice on a continual basis, which I must bring to light.
This article by Aaron Schoenberger of The Brainchild Group highlights the most recent Google Places updates and includes statistics that are useful for businesses, SEO companies, and marketing consultants.
While researching certain keywords in Google the other day, I noticed Google is now displaying Twitter profile photos and the most recent Tweets — very interesting!
“Dirty water is the leading cause of death in this world,” which is a driving force behind Solidarités International. Their new “Water Ink” commercial makes a good point, and does so in the most minimal, unassuming manner. Excellent commercial for an important cause.
One of the newest legal phenomenons is social media entering the courtroom in the form of expert witnesses – this can be for a case on Internet defamation, quantifying costs associated with repairing a brand’s image after a PR mishap, or a variety of other reasons.
This article by Aaron Schoenberger touches on Time Warner Cable’s iPad app and what it means for advertisers that spend millions of dollars on television commercials.
Choreographing an effective social marketing campaign consists of three key elements: setting obtainable goals, engaging social network users, and tracking results. Unfortunately, it’s not often that I see realistic goals being set, or any goals at all for that matter.
Having guided some of the top law firms in the world ranging from boutique attorneys that specialize in very niche areas to Am Law 100
With hedge funds flocking to Miami and surrounding areas, West Palm Beach stands out most and it’s exciting to see the world changing over time
For anyone that’s an LA local you’re familiar with Medieval Times which is always an epic adventure while at the same time the knights fighting/jousting
The world we are living in today is full of smoke and mirrors, especially when it comes to AI, and over the past 6 months
There are times in life when you have to make a change then cross your fingers and hope for the best, and over 10 years
We never gravitate towards the negative though sometimes it’s beneficial to point out issues/failures from the past to be prepared for the future, and when
No different than who you grew up with as a kid, as the old saying goes you are who you hang around and if you’re
For nearly 20 years we have guided the top companies in the world on complex marketing/tech initiatives ranging from Fortune 500s to some of the
Our team was born and raised in Los Angeles so we’ve seen the city transform over time, especially when it comes to the food scene
There’s a reason why famous magicians like Houdini were successful and their secret power was really the art of deception, which unfortunately is now prevalent