Earth Hour 2011 Commercial: WWF Hits a Home Run
April 4, 2011
The World Wildlife Fund’s “Earth Hour 2011” commercial not only created awareness around the globe, but did so in a hilarious, tech-savvy way.
The World Wildlife Fund’s “Earth Hour 2011” commercial not only created awareness around the globe, but did so in a hilarious, tech-savvy way.
If you’re on the hunt for a social media firm that has demonstrated the ability to achieve results, there are a few things you should know. Choosing a winner is no walk in the park, and a majority of firms simply lack the expertise to provide an all-inclusive social media campaign.
This article by Aaron Schoenberger of The Brainchild Group touches on SEO for Yahoo!’s Search Direct, including the importance of using relevant, targeted meta titles and building backlinks with such keywords.
Over many years of consulting businesses on social media and SEO best practices, there’s one thing I notice on a continual basis, which I must bring to light.
This article by Aaron Schoenberger of The Brainchild Group highlights the most recent Google Places updates and includes statistics that are useful for businesses, SEO companies, and marketing consultants.
While researching certain keywords in Google the other day, I noticed Google is now displaying Twitter profile photos and the most recent Tweets — very interesting!
“Dirty water is the leading cause of death in this world,” which is a driving force behind Solidarités International. Their new “Water Ink” commercial makes a good point, and does so in the most minimal, unassuming manner. Excellent commercial for an important cause.
One of the newest legal phenomenons is social media entering the courtroom in the form of expert witnesses – this can be for a case on Internet defamation, quantifying costs associated with repairing a brand’s image after a PR mishap, or a variety of other reasons.
This article by Aaron Schoenberger touches on Time Warner Cable’s iPad app and what it means for advertisers that spend millions of dollars on television commercials.
Choreographing an effective social marketing campaign consists of three key elements: setting obtainable goals, engaging social network users, and tracking results. Unfortunately, it’s not often that I see realistic goals being set, or any goals at all for that matter.
Over the years we have guided a wide variety of companies around the world including top law firms, and nowadays we’re getting more inquiries from
As we create more content on our blog it’s interesting to see the types of clients and questions we have coming inbound, including Certified Public
Things inherently change over time and one of the biggest shifts we’ve seen recently is how creative content is fantastic and has its place, though
We are living in a world that has now become infused with Artificial Intelligence which is the talk of the town, though a vast majority
After guiding hundreds of social media marketing projects over the years there’s a common failure we see and have to point out: The wild concept
Finding the diamond in the rough is a challenge and that ties back to hiring a top digital marketing agency that knows how to get
With our team being born and raised in Los Angeles and seeing the city change over time this blog is focused on LA though the
The social media marketing industry is seeing a major shift now where artificial intelligence (AI) is taking over and the artsy, theoretical approach to social
Looking at over a thousand blogs we have posted since launching nearly 20 years ago along with a few that touch on the costs of
With the world buzzing today about all of the ways companies can use AI to supposedly replace humans and boost sales/profits with a magic wand,