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We are living in a world where it appears everyone is an internet marketing expert today though what are the true signs of expertise and
We are living in a world of devices that are mainly powered by batteries and going back to the old school marketing days it’s interesting
So it happened again and we experienced another company (consulting client) take the hyperactive approach to social media marketing with the mindset of the more
The days of walking into banks and being approached by someone in a suit to setup an IRA, create a new savings account and all
The time has finally come and we had to drop a post around this topic which has sparked both questions and controversies over many years
With social media being powered by AI today this topic is a no-brainer however many social media folks still try to hang onto the early
The social media world has been changing drastically over time and as being OGs in Beverly Hills before the hype took off we thought it
Aside from all of the projects we’ve guided in the financial space, the legal world and all sorts of other initiatives, the food industry holds
After nearly 20 years in the social media world since the early days you can imagine how we get flooded with questions from clients and
We are living in a digital age where everyone is glued to their phones/devices on a regular basis, and those behaviors alone unlock big opportunities
After analyzing hundreds of the most critical/relevant cases related to social media behaviors where expert witnesses were called in to help, including large cases we’ve
Many times we operate in the shadows to solve complex problems related to brand reputation management issues for the biggest companies in the world while
Though the title of this blog eludes to the future it also ties back to the past especially when discovering what works and doesn’t work
We are living in a world that’s full of smoke and mirrors beginning with social media years ago and now with AI clouding everything, including
The number of companies that come to us and rely on our feedback to solve complex or even the simplest social media puzzles is surprising
Imagine jumping on an inflatable raft trying to ride down a river full of unknowns then hopefully land at your intended destination, which is like
It is always interesting how things change over time and going back 15+ years when we first established roots in Beverly Hills and launched revolutionary
We are living in a world that’s truly fueled by podcasts with many single episodes getting more views than conventional television shows, and whether starting
Aside from guiding exciting projects around the world we spend a lot of time analyzing marketing campaigns to understand what’s working and not, which has
We’ve recently guided a few projects in Miami and as foodies wanted to touch on the social media marketing recipes we see working best for