Social Media Marketing: 3 Must-Have WordPress Plugins
I have been working with WordPress for many years now — it’s my best friend — and whenever I’m setting up a blog for a client, or adjusting previously constructed blogs, there are 3 plugins that I pop in right away. They include the following:
Social Media Marketing: Maintaining Best Practices by Educating Clients
More often than not, I’m presented with social media marketing projects that approach campaigns in an oxymoronic fashion — defying social media best practices on every level. It’s a tragic situation with a quite simple solution.
Business Blogging: 3 Common Mistakes on Corporate Blogs
I really don’t mean to be a party pooper, but at times I feel obligated to point out failures that can (and will) affect companies in a negative manner. When it comes to business blogging, there are 3 common mistakes that I find, and correct, on a regular basis. These include…
Social Media Marketing: Facebook = Most Visited Site in the World
Social media marketing, though doubted my some, has become the leading marketing medium in 2010 and beyond. As evidence of such, Facebook has surpassed Google as the most visited website in the world.
Is Hank Green Awesome? – Social Media Marketing Done Right
Of all the people in the world, there are a small minority that go out of their way to make Mother Earth a better place; whatever the cost. And for humans that perform such heroic acts, recognition is due.
Being a Social Media Fanatic: Tweeting During Holiday Gatherings
This year, unlike others, an unprecedented amount of social gurus will be Tweeting like animals during holiday parties. Technology has a firm grasp on the holiday season and shows no sign of letting up. Is this bad? Will friends, family and co-workers forgive you?
Social Media Marketing: The Right Way & The Wrong Way
Like a journey to a distant land full of unknowns, launching a social media marketing campaign with no prior experience is a daunting — yet exciting — task. Yes, the campaign may be extremely successful, but there’s also a good chance it will fail miserably.
Facebook Fan Page: Offering Invisible Gifts for Likes
After creating hundreds of Facebook “fan pages” for clients, today — like a cold slap in the face — I realized that The Brainchild Group should have its own page. Novel idea, ey?
Help! ‘Our Social Media Marketing Sucks’
I love entertaining, funny calls that remind me of the reasons I do what I do. And today, the CMO of an e-commerce company contacted me with a big problem, which he bluntly described as: “Our social media marketing sucks.” Ouch!
3 Elements to a Successful Social Media Marketing Plan of Action
Understanding where you’ve been and where you’re headed is one of the most important things in life, and when it comes to social media marketing it’s imperative for companies to craft an innovative, representative Plan of Action before engagement begins.