Reposting TikTok Videos to Your Instagram Reels: Is It Bad?
The times are changing now where Instagram and TikTok continue to take over the world and it’s cool to see how content creators are using both platforms to tell their stories today. Though when it comes to posting reels on Instagram that you previously shared on TikTok… that can = more harm than good. First […]
Creating the Best Social Media Content: Be Natural, Not Over-Polished
We are living in a world where social media drives everything and it’s not just social networks and being influencers that matters, but most importantly the content itself that makes or breaks social media marketing campaigns. And one of the biggest mistakes we’ve seen and helped correct over the years is large companies being far […]
How Much Should You Budget for SEO? A Common Question
Over the years as Search Engine Optimization (SEO) became more important along with social media marketing and other mediums, the big question companies face is how to allocate their budgets, especially when looking at large companies (Fortune 500s, Global 2000s, etc.). And in the big mix, what should be spent on SEO? The first step […]
The Benefits of Hiring a Marketing Consultant: Seeing the Unknown
When I was young I remember telling my dad all of the great ideas I have and what I’m going to do then he said: “Don’t tell me what you’re going to do, show me what you’ve done” and that directly applies to marketing concepts companies have that aren’t proven yet. And bringing in a […]
What is an SEO Service and What Does it Cost?
Search engine optimization (SEO) services have been around since Google first launched, but the strategies and ways to improve ranking in search results have drastically changed over time. This post touches on what exactly an SEO service is and the costs you should expect. Search engine optimization is the process of improving the ranking and […]
Search Engine Optimization 101: Why All Companies Need a Blog
When Google first launched back in 1998 their search engine was primarily based on backlinks with the concept that each backlink counts as a vote of confidence then as time evolved unique, fresh content started to play a larger role and in most recent years the use of deep learning to better understand language and […]
Miami Search Engine Optimization: The Times Are Changing
The world of search engine optimization has been transforming rapidly in recent years with Google introducing more AI components into their algorithms and also valuing high-quality content now more than ever. And this is going to have a big impact on businesses in Miami and around the country. Looking at Miami in particular, from hotels […]
What is the Best Social Media Marketing Company?
The social media world is an interesting place today that’s filled with magic and illusions that are many times based on concepts as opposed to results, which leaves companies needing more. We’ve been in the social media space since the beginning and wanted to drop a few thoughts. First and foremost, when it comes to […]
What Skills Do You Need to be a Social Media Consultant?
We have been in the social media marketing game since the early days guiding the first initiatives for companies ranging from billion-dollar celebrity brands to Fortune 500 companies, and it’s cool to see the new generation of social media consultants being born… And we feel obligated to help them. Going back to the beginning, the […]
What Does a Social Media Consultant Do?
We have been in the social media consulting space since the early days guiding companies ranging from billion-dollar celebrity brands to global financial institutions, etc. And even the biggest companies run into roadblocks that require outside help – but why? Imagine focusing on one path every day like a horse with blinders that’s forced to […]