We are living in a world driven by information but sometimes it becomes too much, and this post touches on the difference between long and short blogs to create compelling, informative content that taps into the interests of visitors along with their attention spans.
Search Engine Optimization
Attorney SEO in 2023: Why Blogging is a Key Aspect of Law Firm Marketing
Search engine optimization for attorneys has forever changed with the introduction of AI and it’s interesting to see how not only marketing strategies shifted, but also the circumstances around cases where the internet (Google search results, social media, etc.) play an increasing role in the outcomes.
Do You Need to Know AI for SEO? The Simple Answer is Yes
Over the past 20+ years the world of search engine optimization has evolved rapidly and today artificial intelligence (AI) plays a critical role in SEO, but is your company prepared for what’s around the next turn? This post sheds more light on the future.
Is a Degree in Social Media Marketing Worth It? My Life Experience
Looking at my career in social media over the past 20 years or so it’s crazy to see how the times have changed, including the courses being taught in school today. Back in the day social media marketing classes were unheard of and conventional and old school marketing tactics were taught, though the times are changing for the better.
SEO in 2023: Ways Artificial Intelligence is Taking Over
The world of search engine optimization has been an ongoing game of chess for the past 20+ years and now that AI is revolutionizing everything, SEO in 2023 will be a different animal. And this post touches on the things we’re seeing as being industry-recognized leaders in AI and SEO.
Google Featured Snippets: MUM Algorithm, Testing Multiple Snippets
The magical search engine we all know as Google is becoming more AI-centric by the day to deliver the best user experiences and it’s both exciting and intriguing to see the ways the MUM algorithm is affecting search results.