When launching a Social Media Marketing (SMM) campaign it’s important to understand ROI, but first you must understand the medium’s inner workings. Fortunately, I’m here to help you with that.
When it comes to online marketing, companies that rely on local customers absolutely must have a Google Places account. I suggest going for the win and signing up for the “Tags” as a way to boost exposure and increase click-throughs. Tags are basically features that provide improved exposure by displaying additional information about one’s business — featured website link, coupon, live update from business owner, etc. They’re an excellent way to stand out from the crowd.
There’s something so calming and surreal about relaxing in the darkness with the smell of firewood burning off in the distance as meteors shoot across the sky. Magical I tell you. I’m glad I was able to break away from the computer to take a breather and experience the “best meteor shower of the year” — The Geminids.
Instead of hiding the fact that a site is being built in WordPress, designers are now marketing WordPress website design services and producing awesome final products. Some of the most catchy, function-rich websites are created in WordPress, including sites for major news providers, entertainment companies, law firms, college blogs, and just about every other site you can think of.
As many of you already know, I’m a BBQ aficionado. Though it may sound odd to some, or display the fact that I’m a workaholic, my idea of a fun day is sparking up the smoker and cooking loads of food while I relax outside and work on my laptop. The point is: The intimate feelings I have for BBQ are the same feelings small business owners should have for Social Media Marketing (SMM).
I just got off the phone with a new client that had contacted us a few weeks ago, and while researching their past Social Media Marketing efforts I pinpointed a major flaw, which I thought I’d share with everyone.
Every now and then a news article appears, shows its ugly little face, and attempts to portray social websites as an evil, unsafe thing for children. My response? Boo! You suck!
Now that Social Media is the life of the party, everyone is flocking to social channels like white on rice. Friendships are born and maintained online, marketers are doing the digital dance, and retailers are dropping cheesy in-store displays and conventional marketing efforts in favor of brand-exposure-inducing group sales.
When it comes to Social Media Marketing (SMM) and squeezing the most out of marketing efforts, you absolutely can’t forget Search Engine Optimization (SEO). It’s imperative for Social Media Marketing companies/consultants throughout the world to gain a basic understanding of SEO best practices and integrate such into social campaigns. A social marketing campaign with no SEO is like a bike with no wheels, a website with no hosting, or an amazing meal with no fork/chopsticks.
I remember being a young buck and thinking of the wild ride ahead. What is life all about? Will my dreams someday come to fruition? Who will I be 5, 10, 50 years from now? And finally, will I ever drive a mid-sized sedan?
When launching a Social Media Marketing (SMM) campaign it’s important to understand ROI, but first you must understand the medium’s inner workings. Fortunately, I’m here to help you with that.
When it comes to online marketing, companies that rely on local customers absolutely must have a Google Places account. I suggest going for the win and signing up for the “Tags” as a way to boost exposure and increase click-throughs. Tags are basically features that provide improved exposure by displaying additional information about one’s business — featured website link, coupon, live update from business owner, etc. They’re an excellent way to stand out from the crowd.
There’s something so calming and surreal about relaxing in the darkness with the smell of firewood burning off in the distance as meteors shoot across the sky. Magical I tell you. I’m glad I was able to break away from the computer to take a breather and experience the “best meteor shower of the year” — The Geminids.
Instead of hiding the fact that a site is being built in WordPress, designers are now marketing WordPress website design services and producing awesome final products. Some of the most catchy, function-rich websites are created in WordPress, including sites for major news providers, entertainment companies, law firms, college blogs, and just about every other site you can think of.
As many of you already know, I’m a BBQ aficionado. Though it may sound odd to some, or display the fact that I’m a workaholic, my idea of a fun day is sparking up the smoker and cooking loads of food while I relax outside and work on my laptop. The point is: The intimate feelings I have for BBQ are the same feelings small business owners should have for Social Media Marketing (SMM).
I just got off the phone with a new client that had contacted us a few weeks ago, and while researching their past Social Media Marketing efforts I pinpointed a major flaw, which I thought I’d share with everyone.
Every now and then a news article appears, shows its ugly little face, and attempts to portray social websites as an evil, unsafe thing for children. My response? Boo! You suck!
Now that Social Media is the life of the party, everyone is flocking to social channels like white on rice. Friendships are born and maintained online, marketers are doing the digital dance, and retailers are dropping cheesy in-store displays and conventional marketing efforts in favor of brand-exposure-inducing group sales.
When it comes to Social Media Marketing (SMM) and squeezing the most out of marketing efforts, you absolutely can’t forget Search Engine Optimization (SEO). It’s imperative for Social Media Marketing companies/consultants throughout the world to gain a basic understanding of SEO best practices and integrate such into social campaigns. A social marketing campaign with no SEO is like a bike with no wheels, a website with no hosting, or an amazing meal with no fork/chopsticks.
I remember being a young buck and thinking of the wild ride ahead. What is life all about? Will my dreams someday come to fruition? Who will I be 5, 10, 50 years from now? And finally, will I ever drive a mid-sized sedan?