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If you want your holiday party to be remembered for many years to come, I suggest doing something out of the ordinary. Something succulent, infrequent and amazing. Ladies and gentleman, I present to you the standing rib roast.
Like a journey to a distant land full of unknowns, launching a social media marketing campaign with no prior experience is a daunting — yet exciting — task. Yes, the campaign may be extremely successful, but there’s also a good chance it will fail miserably.
After creating hundreds of Facebook “fan pages” for clients, today — like a cold slap in the face — I realized that The Brainchild Group should have its own page. Novel idea, ey?
Imagine quietly, calmly running a paint brush across a canvas while you create a masterful work of art that will be seen by millions of people. Well, this is exactly what you’re doing when you craft meta titles for a website.
There’s nothing better in life than whipping out a fresh pad of Post-it Notes and gliding a pen across their smooth, absorbent, sexy surface. I have to breakdown and admit it: I love Post-it Notes.
I love entertaining, funny calls that remind me of the reasons I do what I do. And today, the CMO of an e-commerce company contacted me with a big problem, which he bluntly described as: “Our social media marketing sucks.” Ouch!
Understanding where you’ve been and where you’re headed is one of the most important things in life, and when it comes to social media marketing it’s imperative for companies to craft an innovative, representative Plan of Action before engagement begins.
In this world of technology-infused new age marketing goodness, there are the leaders of the pack — the innovators and trendsetters — and there are the followers. Unfortunately, when it comes to marketing tactics, many large corporations are behind the times.
Even though it’s Friday and should be a fun day, I’m unfortunately here as a carrier of bad news. With Yahoo! Inc’s recent layoffs, the company has decided to axe a few of their web properties including the popular social bookmarking website Delicious.
Tomorrow’s the big day! No, I’m not getting married, just excited about “Free Shipping Day” — another Internet phenomenon that will surely kick up sales for online retailers.
After analyzing hundreds of the most critical/relevant cases related to social media behaviors where expert witnesses were called in to help, including large cases we’ve
Many times we operate in the shadows to solve complex problems related to brand reputation management issues for the biggest companies in the world while
Though the title of this blog eludes to the future it also ties back to the past especially when discovering what works and doesn’t work
We are living in a world that’s full of smoke and mirrors beginning with social media years ago and now with AI clouding everything, including
The number of companies that come to us and rely on our feedback to solve complex or even the simplest social media puzzles is surprising
Imagine jumping on an inflatable raft trying to ride down a river full of unknowns then hopefully land at your intended destination, which is like
It is always interesting how things change over time and going back 15+ years when we first established roots in Beverly Hills and launched revolutionary
We are living in a world that’s truly fueled by podcasts with many single episodes getting more views than conventional television shows, and whether starting
Aside from guiding exciting projects around the world we spend a lot of time analyzing marketing campaigns to understand what’s working and not, which has
We’ve recently guided a few projects in Miami and as foodies wanted to touch on the social media marketing recipes we see working best for